Why your surveys get no response?

Here it goes again. Another questionnaire landed in your inbox. Someone came up to you on the street to ask you some questions. You dodge the bullet, you speed up pace, delete the email – ignore. But when you are in need of knowing what your customers think of what you offer them, when youContinue reading “Why your surveys get no response?”

How hotels changed their advertising strategy

A few years ago we booked a room for a one night stay at 5 star hotel. We arrived way before check in- 12 noon- and only after a much agitated conversation, the front office manager let us in. On the next day we were hustled by the front office staff to check out byContinue reading “How hotels changed their advertising strategy”