Do you disrupt or stick to the old ways?

Can you name 10 different uses of a hair dryer? If you have come short of that number, you might need to ask some more questions to wring creative juices out. Once you have, you might have actually come up with a number way higher than ten. What made companies which were under the radarContinue reading “Do you disrupt or stick to the old ways?”

Why your surveys get no response?

Here it goes again. Another questionnaire landed in your inbox. Someone came up to you on the street to ask you some questions. You dodge the bullet, you speed up pace, delete the email – ignore. But when you are in need of knowing what your customers think of what you offer them, when youContinue reading “Why your surveys get no response?”